The idea of Hour-A-Thon came from a combined effort of fundraising professionals that have seen an uprising in crowdfunding. They realized the fundraising industry was changing. Having their background in selling of fundraising products, they know success comes from effort and accountability. It is very hard for people to tell a kid no when they have given their time and effort to raise money for their group. There are many people out there that would like to support the groups and donate. The Hour-A-Thon was created for efficiency and quickness.